Presentation of the exchange:
Our companies are serving the same industry in 2 different ways: Nausdream is a tour operator focused on boat experiences and Transparent is specialized in analyzing data of the Vacation Rental Market. The exchange has been based on being in the same industry, Tourism. We focused our efforts in finding ways to help both companies to grow. We organized the period in 3 main “clusters”:
- Getting to know our companies;
- Technical knowledge exchange;
- Applying knowlege learned.
Here the details of the Proposed plan of activities:
Week 1: Getting to know the Host company week 2: Getting to know the Host company week 3: Understanding the data sets and how to use them week 4: Understanding the data sets and how to use them week 5: Market trends in Spain week 6: Market trends in Italy week 7: Marketing analysis week 8: Marketing analysis and marketing strategy for the NE’s business week 9: Apply the marketing strategy week 10: Apply the marketing strategy week 11: Analysis of results and improvements week 12: Management of customers and sales week 13: Management of customers and sales week 14: Management of customers and sales week 15: How to manage the company (tools, resources etc.) week 16: How to manage the company (tools, resources etc.) week 17: How to manage the company – management systems (ERP) week 18: Management of Human Resources – strategies week 19: Management of Human Resources – costs week 20: Understanding investors week 21: Investment contracts week 22: Opportunities for cooperation week 23: Opportunities for cooperation week 24: Final debrief with all departments.
Profile of the entrepreneurs:
Ousmane Dieng, 6 months, Tourism, Expand network and entrepreneurial skills.
Pierre Becerril, Tourism, Madrid, opportunities in the nautical sector.
Quote of the NE
Thanks to Pierre I’ve been able to reach out with many professional contact in our industry and to see with my eyes what it takes to keep being successful as the company is growing. I would definitely recommend for entrepreneurs at their first experience.
Quote of the HE
We could expand our network and analyze opportunities in both the industries. Also, thanks to the NE, we got in contact with the Italian Tourism Agency for a possible collaboration.
New and experienced entrepreneurs shall apply for the programme via the web page www.erasmus-entrepreneurs.eu
For further information about the programme:
Ms. A. Sarateanu, CSCS
anna.sarateanu@cscs.it
This article was funded by the European Union’s COSME Programme (2014-2020).
The content of this article represents the views of the author only and it is her sole responsibility; it cannot be considered to reflect the views of the European Commission and/or the Executive Agency of Small and Medium-sized Enterprises (EASME) or any other body of the European Union. The European Commission and the Agency do not accept any responsibility for use that may be made of the information it contains.
