Presentation of the exchange:
This is the EYE story of Chrysa Menexi. She spent a period in the UK for her business exchange, where she managed multiple social media channels and contributed to visibility and understanding of how to maximize marketing on a limited budget. Chrysa’s achievements included growing audience base and engagement on social media, delivering multiple marketing campaigns.
The cooperation was a source of new ideas and perspectives that affected the NE positively in mapping out a more sustainable business plan according to the international market demands. The most important output was the knowledge acquired on how a Social Media Management / Digital Marketing company works, bringing her one step closer to her envisioned business.
Profile of the entrepreneurs:
NE: Chrysa Menexi, CM Digital Marketing, Greece
HE: Rachel Boyce, Tickets for Good, UK
Quote of the NE:
My Erasmus for Young Entrepreneurs period has been invaluable! I had the chance to gain insights on how a real business works and at the same time acquire many useful skills that will help me build my own successful business. I’m really grateful for this experience as well as for the cooperation with my HE. Thank you Rachel!
Quote of the HE:
Our experience on the Erasmus for Young Entrepreneurs programme was positive. Our NE helped us improve our social media strategy and increase our audience, and supported us to develop new business contacts and customers.